Social media increasingly represents an important tool for job seekers and employers in search of skilled labor. Social media serves as an ally for the job candidate to attract the attention of companies trying to get a job. replacement, and facilitate access to career opportunities that were previously hidden from the knowledge of most people seeking employment opportunities.

LinkedIn is an important social network specifically geared towards the professional relationship options of job candidates. However, opening an account is not enough. You need to know how to best use what you have to offer in your job search. Properly managing your profile settings is essential and makes a difference for companies to find your profile, “according to many LinkedIn consulting specialists.

“Your LinkedIn profile is one of the ways potential employers can find you. One of the tips is to increase the chances that your name will appear at the top of Internet search results. To do this, you need to customize the URL of your profile, putting your first and last name together as one word.

It is also very important that the public profile of the LinkedIn user is visible to everyone. One can ensure this by hovering over its name just at the top of the home page or by making the appropriate changes to the settings. Participating in discussion groups like Jobs IT is also very helpful. In addition to verifying opportunities, you can exchange information with other professionals.

Below are the TOP 5 LinkedIn tips listed by consulting specialists

1 – Highlight Your Professional Skills – Be sure to complete the resume and experience sections of your profile. People with at least one professional experience have reported that they are 12 times more likely to have overlooked potential opportunities.

Include keywords and phrases that employers can see in your profile description. Add your skills and be sure to insert a picture. Professional photos are seven times more likely to be viewed, and be sure to get recommendations from at least three people as part of your profile completion.

2 – Be open to opportunities: in “Settings” go to “Email preferences”, then “Select the type of message you would like to receive” and make sure you have indicated that you are interested in “Career opportunities” in “Job Inquiry” and that you would like to receive “Introductions and InMail OpenLink Network Messages” from other LinkedIn members, so they can contact you about potential opportunities. Your email and phone number are available only to your contacts.

3 – Become a follower: The “Business” section allows interested companies to follow you. When you follow a company on LinkedIn, stay on top of their innovations like new hires, promotions, company changes, and even job opportunities. Follow the companies you’d love to work for, and you’ll start seeing these updates on your home page when you sign in to LinkedIn.

To follow a business, simply click on “Company” at the top of the page and type in the company name, keyword, or industry that interests you. When you find the company, hover over the option that appears on the right “Follow the company”. Then just click on it. As long as you are on the company page, you will be able to see if someone in your network works for the company or if you may know someone there.

4 – Stay active: there are many things you can do on LinkedIn that will help you find your new job. You must be proactive in using the network to be successful. It’s important to create a LinkedIn profile and make sure you are connected with at least 50 people you know and trust. But if you only visit the site to respond to messages or connection requests, then you are missing out on everything the network has to offer.

To be easily remembered, network with recruiters and hiring managers in your area, so that when good opportunities arise on their desks, you will be fresh in their memory. You can do it through the “Advanced People Search”, click on the subject of “recruiter” or human resources manager “or other related positions, and you can also narrow the search area.

5 – Tell your trusted contacts that you are looking for work: let your network be your eyes and ears. Alert your contacts through regular status updates or send private messages to train colleagues and bosses you trust with personalized messages, advising them on what kinds of positions interest you. Keep in mind that your contacts can only help you get a job if you tell them what you are looking for.