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Types of vehicle advertising

Today, there are a variety of creative and different ways to advertise your business instead of traditional brochures, newspaper ads, or billboards. An advertising trend that has really taken off in recent years is vehicle advertising. This involves putting your business information in some form on your car so potential customers can view it on the go. We are here to cover the most popular forms so you can choose which one is the best for you and your business.

Car wraps:

This is probably the most extreme version of vehicle advertising. I’m sure you drove down the street and noticed a car COVERED with a brightly colored graphic advertising your business, these are called car wraps. The wraps are made from a vinyl material that has your ad printed on it. These wraps also tend to be the most expensive option, mainly due to the fact that they are very large and must be designed to fit your car. However, they are a great way to grab the attention of your fellow drivers and will be worth the money in the long run.

Vehicle letters:

This is a more toned down version of car wraps. Most landscaping companies or contractors have a version of the vehicle lettering on their company’s cars. Vehicle lettering is die-cut vinyl that is placed over car paint with your company information similar to a sticker. However, it is not just limited to lettering, most companies can make printed graphics that include their logo or other images as well. The only difference with this and car wraps is that they do not cover the entire surface of your vehicle or large portions of it, they are essentially made to enhance the look of your vehicle, giving it a professional appearance all the while letting people know who you are.

See through charts:

Transparent charts are very popular with real estate agents, contractors, and the like. These graphics are images printed on vinyl that have small perforations cut out so that you can SEE them through them as you place them on your windows. From the outside they appear to be a solid image and are a great way to show your face without taking over the entire car.

Magnets:

If your personal car doubles as your work car and you don’t want to be constantly “at work,” this might be the option for you. Car magnets can be printed in very large sizes and act as an oversized business card that you can attach to your vehicle. The best part is that you can remove them when they are not in use. However, they do require some work if you want to keep the magnet in good working order. It is best placed on a vehicle in a clean area and flat storage is a must. Many people put them in refrigerators or filing cabinets when they are not in the car.

Hopefully you now have a better idea of ​​the type of vehicle advertising available to you. Consider these options and you’ll be attracting customers in no time!

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