3 Deadly Twitter Mistakes

Twitter Mistake #1: Only Tweeting When You Want To Promote A Product – This is a surefire way to ruin your business. It is one of the deadly sins in internet marketing. Your readers will run a mile if you always do that.

Your account may also be considered spam and be suspended by Twitter.

What to do instead: Start by giving your followers great value for free. Offer them tons of freebies, including webinars and helpful tips on the latest products on the market, like mobile phones and popular games.

Send product reviews to your followers. Send your followers links to video reviews of the products they mention they’re interested in during tweets. This is very useful when you want to visually demonstrate how to use your product to subscribers. A visual demonstration of a product is much more powerful than just tweeting about it.

Twitter Mistake #2: Sending your followers directly to your home page or sales page via Twitter. As a follower of Twitter, I feel very disappointed being bombarded with sales pitches all the time and I’m sure you feel the same way. So put yourself in the position of your followers and resist the temptation to send them sales pitches all the time.

Remember that you don’t need to sell to them the first time they visit your website. Building their trust results in strong repeat business, which means more money in the bank of your marketing strategy.

What to do instead: Invite them to your Facebook and MySpace websites, where you can really start building a relationship with them.

By combining all of your different social networks, you create more buzz about your products and services and can deliver more value to more followers. If you don’t, most of your followers will abandon you for other marketers who are more interested in building a relationship and providing their followers with great content.

Twitter Mistake #3: Not Conducting Polls and Surveys for Your Followers – It is always very important to find different ways to engage with your customers. Failing to run surveys and polls for your followers means you miss out on a chance to build a relationship. You will have less business sales if you do not conduct surveys and polls for your followers.

What’s even more important is that you miss out on getting valuable feedback from your followers about your products and services.

What to do instead: Be sure to run polls and surveys for your customers as part of your marketing strategy.

You can use an app called Twtpoll to help you automate the process. Twtpoll is a feedback tool that helps you run polls and polls on Twitter, Facebook, MySpace and other social networking sites.